Author Archive

How To Supercharge Your Marketing using Dynamic Content

‘Dynamic Content’ – sounds pretty bad-ass, hey? Well, that’s because it is. It’s the bees’ knees of the content marketing world and it’s here to change things up (literally). In this blog you will

Google Listings: How to Get Your Business Found on Google

Hands up if you remember the time when Mum and Dad would whip out the Yellow Pages and flip through to find the phone number for your fave take-out joint. Those were the days…actually

How to Plan Captivating Campaigns Like a Pro – [FREE] 2020 eCommerce Marketing Calendar Download

It’s a new year. A new decade. And time for a new highly-organised, uber-proactive you! There’s little that we can predict in this industry. MarTech evolution is moving at lightspeed, buying behaviour is as

16 Predictions for Retail Trailblazers in 2019

It’s that time of year again where we whip out the magic 8-ball, summon the spirits and lay down some exciting predictions for the year ahead. Ok, I must admit. I haven’t pulled my

4 Last Minute Christmas Promotion Ideas

Christmas is almost here. In fact, it’s so close I can almost taste Nan’s brandy-soaked pudding. Mmmmm Christmas pudding…whoops, where was I?  Oh yes Christmas holidays! The time of year when everyone kicks stress

50+ Aussie Retailers to Shop with this Christmas

This Christmas I wanted to write something a little different. Something special…fun…exciting…a blog about presents! I’m a strong believer in supporting our neighbours and shopping local. After all, it’s small businesses that are responsible for over

INTRODUCING: MI Academy Community Noticeboard

Are you a good person working for a good business doing great things? We want to hear from you! We are very fortunate to work in an industry that lives by the mantra, ‘sharing is

The Inbox Algorithm: How to Land Your Email in the Priority Inbox

Did you know the average office worker receives 122 emails a day? Who am I kidding, of course you know that…you’ll probably receive a couple in the few minutes it takes you to read this

People of Retail | Marcus, Raw Beauty Studio

We’re back again with another instalment of our People of Retail blog series. In this series, we will be talking with interesting people from all areas of retail, customer service, sales and marketing. We will